What is a flexitarian? What are the benefits of a flexitarian lifestyle?

by Callum Allan on Oct 19, 2022

What is a flexitarian? What are the benefits of a flexitarian lifestyle?

A flexitarian is someone who follows a plant-based diet most of the time, but occasionally includes meat and other animal products. The flexitarian approach is becoming increasingly popular, as people seek to reduce their meat consumption for health, environmental, and ethical reasons.

Less risk of heart disease

There are many plant-based foods that are rich in fibre, which has been shown to reduce the risk of heart disease. A flexitarian diet is likely to include plenty of these foods, and so may offer similar heart health benefits.

Weight Loss

Plant-based diets have been linked with a lower body weight and a reduced risk of obesity. This may be due to the fact that plant-based foods tend to be lower in calories and fat than animal products.

Reduced risk of diabetes

Fibre-rich plant-based diets have been linked with a lower risk of type 2 diabetes. This may be because fibre helps to keep blood sugar levels stable.

Better for the environment

The production of meat and other animal products has a significant impact on the environment. Raising livestock requires large amounts of land, water, and food. It also results in greenhouse gas emissions. By reducing your meat consumption, you can help to reduce the negative environmental impact of your diet.


There are many other benefits of following a flexitarian diet, including improved gut health, reduced cancer risk, and improved joint health. If you're interested in trying out a flexitarian approach, there are plenty of delicious plant-based recipes to enjoy. As well as a drink that's ready at any time, the b'liev protein shake provides a plant-based alternative for the new flexitarians who want to switch from milk-based protein shakes.